About Spark Videotrucks

Celebrating 20 Years of Manufacturing
2002 – 2022

In 2002, Spark ignited the mobile advertising video truck revolution. Dedication to excellence and innovation guide the company’s spark mobile led videotruck product development. Although its products are often imitated, there’s truly nothing else like a Spark.

Spark, Spark Videotrucks, Spark Mobilie Video and Spark Trucks are tradename of A&M Group LLC. Located in Fairhope, Alabama, the company manufactures specialty truck bodies and mobile displays for promotional use. Spark products are sold throughout North America and worldwide.

About Spark Company History

Highlights from our manufacturing timeline

April 1, 2002


The original Admobile Series 2 mobile advertising trucks were introduced in 2002. Featuring large tri-image advertising system on each side, owners could show three ads per side.

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Admobile Series 3

More advanced and refined Admobile Series 3 models were introduced in 2003. Still with 12 ad spots, but now with a vertical rotating ad system and the first aluminum body specifically designed to support the tri-image mechanisms.

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Concept for First LED Video Truck

Ad trucks had appeared elsewhere using internal video projectors, but were only suitable for night-time operation.

Spark designed an early daylight visible LED video truck, based on an Isuzu chassis and the Admobile 4th generation aluminum body. P12 outdoor LED technology was the state of the art at the time.

Spark’s LED videotruck with about 6′ high by 10′ wide LED displays based on the 12mm technology would have needed to sell for over $500,000 for the company to profit.

The project was shelved until the cost of the technology would become more affordable.



The first steel-bodied Expo model was introduced with backlit scrolling poster systems on three sides. Owners could display up to ten different images on each side.

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The Impact MUV (Marketing Utility Vehicle) was built as a working delivery truck, with a roll up rear door. Both sides of the truck body housed backlit scrolling display systems. The scrolling mechanisms could carry up to 15 different ads at a time.

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Aluminum Exoskeleton Body

The original steel Expo body platform was heavy and required modifications to the pickup chassis to support the body’s weight. The steel bodies were replaced with an all-new exoskeleton design, built with lightweight extruded aluminum profiles. The first aluminum Spark Expo was launched with a smaller version of Impact’s scrolling ad system, and as much cargo space inside as a Suburban.
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Big Impact

The scrolling ad mechanisms were limited to 14′ wide, so Spark introduced dual scrolling mechanisms on the Big Impact series of truck bodies. The Big Impact 20 (pictured) featured two scrolling displays on each side. Big Impact models were offered with side displays ranging from 18′ to 28′ wide.
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Radius was an aluminum body with backlit scrolling displays and a fully shelved interior. It was built as a concept for the plumbing truck market.
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LCD Expo Concept

The 2008 Expo body design was fitted three 70″ outdoor grade TV units. Only a few of the configuration were made before everyone realized there is no such thing as an outdoor grade TV.

First Digital LED Displays

The Expo body platform grew to accommodate 8′ wide outdoor LED displays. P8 and P6 were the two levels of quality offered. The 8′ body was branded Expo XL.
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The sleek, one piece Promo body was introduced in three sizes. P8, P6, and ultimately P4.8 LED displays were available in 10′, 12′ and 15′ widths.
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Customer demand for ever-larger LED displays led to the introduction of the Mondo body. Like Promo, it had a one-piece fiberglass design, but was sized to carry P4.8 LED screens measuring over 17′ wide.
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All Models Switch to Aluminum Exoskeleton Body

The fiberglass construction of Promo and Mondo bodies limited Spark’s ability to respond to customer requests for different size displays. The aluminum Expo body system, however, could be scaled into many different heights, widths, and lengths.

The entire model lineup was converted to use the Expo platform. A dozen different models were available in 2018. Model names were changed to a simple three digit number, to indicate the size of the side screens.


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Custom Aero Body Parts

Spark created all new custom fiberglass spoilers for 5-Series and 7-Series bodies. The smooth aero look looks great, and builds upon the benefits of the aluminum Spark body platform.

The result is much lower weight than any other advertising trucks and the best fuel economy in their class. With the new spoiler, Spark 5-Series delivers 20 MPG with the Ford Transit diesel, dramatically lowering cost of ownership and operation.

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About Spark Mojo Software For Videotruck

Increasing customer requests for more features had caused a growing number of Chinese black boxes to be added to the trucks’ electronics. Quality was inconsistent. Spark created the Mojo LED control system and replaced a dozen black boxes and dozens of cables with a single dedicated computer with Spark’s custom software.


New Spark Final Assembly Center

Spark moved into a new facility for final body assembly, where customers could visit and see Spark innovations and quality in person.


Mojo for iPhone and Android

All new Spark Mojo smartphone apps let users control the entire content management system on their Spark Videotrucks from any iPhone, iPad or Android device.